~The First Installment of the Sega x animate Global Cross-Border Project~ As the first installment of a year-long collaboration project between Animate Co., Ltd. and SEGA Corporation featuring SEGA Group IPs,…
Category: Events
SEGA 65th THE LIMITED SHOP Opens Today in Miyashita Park to Celebrate SEGA’s 65th Anniversary!
May 21, 2026 – SEGA 65th THE LIMITED SHOP opens today in Miyashita Park to celebrate SEGA’s 65th anniversary! Open for one week only, SEGA 65th THE LIMITED SHOP brings value beyond the…
SEGA/ATLUS and Animate Launch First-Ever Global Project!
Year-Long Collaboration Featuring Popular IPs at animate Stores Worldwide. A plethora of must-see content for fans, including limited-time exhibitions, new merchandise, collaboration cafes, and more! May 11, 2026 – SEGA CORPORATION…
Angry Birds Honored with Weibo Annual International Classic IP Honor at 2026 Weibo Gala, Macao, China
Macao, China – April 15, 2026 — Rovio Entertainment, the creator of Angry Birds, is proud to announce that its globally beloved franchise Angry Birds has been awarded the “Weibo Annual International…
SEGA Becomes 20th Asian Games Aichi-Nagoya 2026 Official Supplier
YUUKI, an Elementary School Player of Puyo Puyo Champions, Selected as a Japan National Team Candidate April 7, 2026 – SEGA CORPORATION is pleased to announce that it has entered into…
VIRTUA FIGHTER Open Championship GLOBAL FINALS Official Livestream to Take Place on March 1st, 2:00 UTC!
February 27, 2026 – SEGA is pleased to announce that the official livestream for the VIRTUA FIGHTER Open Championship GLOBAL FINALS, the official global tournament for the Virtua Fighter series to be…
VIRTUA FIGHTER Open Championship GLOBAL FINALS– Match Draw
Streaming from 10:00 PM (UTC+8) Tonight! February 13, 2026 – SEGA is excited to reveal that the Global Finals matchups will be determined during the VIRTUA FIGHTER Open Championship GLOBAL FINALS…
Raise a Glass to Yakuza Kiwami 3 Dark Ties – Lion City Meadery and SEGA Launch Limited-Edition Collaboration Mead
2 February 2026 – SEGA is pleased to announce a special collaboration with Lion City Meadery (LCM), Singapore’s homegrown craft meadery, to celebrate the launch of Yakuza Kiwami 3 & Dark Ties….
VIRTUA FIGHTER Open Championship GLOBAL FINALS Commence March 1 at TOKYO NODE in Toranomon Hills!
Spectator Registration Now Open January 30, 2026 – SEGA is excited to announce that spectator registration is now open for the first-ever VIRTUA FIGHTER Open Championship GLOBAL FINALS, which will kick…
SEGA ATLUS Festival Comes to Jakarta for the First Time on February 7
Two Days of Demos, Stage Events, and Exclusive Goodies Await! January 28th, 2025 – SEGA is excited to announce that the SEGA ATLUS Festival will take place in Jakarta on February…