January 16, 2026 – SEGA is thrilled to announce that 2026 marks the 35th anniversary of its speedy blue mascot, Sonic the Hedgehog. To kick off festivities, check out the exclusive website…
Category: Events
Yakuza Kiwami 3 & Dark Ties Launch Event Coming to Kuala Lumpur on February 12!
Featuring Producer & Director Ryosuke Horii January 9th, 2025 – SEGA is excited to announce Malaysia’s very first official community event “Yakuza Kiwami 3 & Dark Ties Launch Event in Kuala…
Angry Birds Licensing Merges with SEGA’s Global Operations, Introduces New International Agent Network
January 9, 2026 – Today, SEGA CORPORATION and Rovio announce a significant strategic evolution in the management of its globally celebrated Angry Birds brand licensing. The brand’s worldwide licensing activities will now…
Aniplus Café Announces Collaboration Café with Persona 5 Royal
ANIPLUS café is proud to announce the first Persona 5 Royal collaboration café in Singapore, starting 19 December! Immerse yourself in a special collaboration café experience, with themed interior decorations featuring…
SEGA ATLUS Festival Returns to Manila on December 13
Two Days of Demos, Stage Events, and Exclusive Goodies Await! November 27th, 2025 – SEGA is excited to announce that the SEGA ATLUS Festival will take place in Manila on December…
JAPANIGHT GOES EXTRA ON ANIME CLUB WITH JAPANIGHT EX! [PRESS RELEASE]
October 31, 2025 — JAPANIGHT has brought the premier indoor music festival in the heart of Manila; Now JAPANIGHT is presenting its new IP alongside JAPANIGHT 20XX and JAPANIGHT+, it’s JAPANIGHT EX,…
TOKYO DRIP 3: ELECTRIC BOOGALOO [PRESS RELEASE]
MANILA, PHILIPPINES — TOKYO DRIP is coming again after two successful events with TOKYO DRIP 3: ELECTRIC BOOGALOO brought to you by Never Sober Manila. A one-night only night event full of…
SEGA FOOTBALL CLUB CHAMPIONS 2025 SEGA FCC TV #1 Airs on 16 October!
Tune In for Updates, New Features, And More! October 15, 2025 – SEGA is thrilled to announce the upcoming launch of SEGA FCC TV #1, the official program bringing you the…
AirAsia’s One and Only ‘Sonic the Hedgehog’ Aircraft Gets A New Cabin Makeover!
New Designs Feature Sonic Racing: CrossWorlds and Sonic Rumble October 15, 2025 – SEGA is proud to announce that a recent partnership with AirAsia to bring about the one and only…
Metaphor: ReFantazio Takes Home the Grand Award at the Japan Game Awards 2025!
1st Anniversary Artwork and Video Unveiled! October 15, 2025 – SEGA is thrilled to announce that Metaphor: ReFantazio, the latest RPG from ATLUS’s Studio Zero, has won the Grand Award at…