ZUMBA® Burn It Up! SEGA Staff and Influencers Show Off Their Moves in the Latest Promo Video [PRESS RELEASE]

Written by TheMartinV

26 January 2023

January 26, 2023SEGA is pleased to announce that ZUMBA® Burn It Up! 新價格版 (New Price ver.) is out now for the Nintendo Switch™. In addition to a new promotional video featuring SEGA staff dancing alongside influencers, SEGA has also revealed information on a giveaway, game modes, and more.


Zumba® is a global fitness program created from a fusion of fitness, entertainment, culture, and many other elements. In ZUMBA® Burn It Up!, up to four players can enjoy Zumba in three different game modes.


SEGA Publishing Korea Ltd., SEGA Taiwan Ltd., and SEGA of Japan have collaborated to create a special video that showcases the joy of Zumba®. In the “dancing relay”, SEGA Group staff and influencers from different countries and regions dance to “Chihuahua”, a track that really gets your whole body moving. Check it out to see what makes Zumba® fun for all ages and genders.




ZUMBA® Burn It Up! 新價格版 Giveaway


From January 26 to February 9, we are holding a giveaway to help fans with their post-Lunar New Year fitness goals. All you have to do to enter is follow SEGA on its official Facebook and like the campaign post. Three lucky winners, chosen at random from everyone who meets these criteria, will each get their hands on a digital copy of ZUMBA® Burn It Up! 新價格


Promotion Period: The giveaway ends February 9 at 23:59
Prize: ZUMBA® Burn It Up! 新價格版 Download code (3 winners)
How to Join:
Step 1) Follow SEGA on Facebook
Step 2) Like the campaign post


How to Play

How the game works is simple; all you need to do is strap your Joy-Cons to your arms and dance. Because Zumba® has no complicated rules, you can either follow the on-screen instructor or freestyle.

The game will show you daily and weekly goals, and it’s down to you to break a sweat in order to achieve them.

Read on to find out about the modes, instructors, and tracks found in the game


Pick from 3 Modes


Single Song:


Play the tracks you want, one at a time, with up to four players. Feel the rhythm, follow your instructor’s lead, and aim for a high score


Full Class:



15 to 60 minutes of uninterrupted play. Take a class covering multiple tracks with up to four players.

From Short Class (15 min), Medium Class (30 min), and Long Class (60 min), you can pick the intensity that’s right for you.


Fitness Party



Dance with your friends in time to the rhythm. In a team of two to four players, you’ll dance to tracks selected from Single Song or Full Class mode while trying to score more stars. It’s a great way for you and your friends to cheer each other on while working out.



Exercise with Superstar Instructors!

Train with real-life superstar Zumba® instructors who keep you motivated and on track.


A popular instructor from Turkey who incorporates belly dance moves into her workouts


A beloved icon in the Zumba® world


A popular New York-based instructor hailing from the Dominican Republic



Beto Pérez
The creator of Zumba®


■Over 30 hit Songs and Original Tracks!


There are over 30 songs from popular artists like the world-famous DJ Steve Aoki, reggaeton
pioneer Daddy Yankee, Play-N-Skillz, Elvis Crespo, and more! There are also tons of
Zumba® original tracks

Have a blast exercising to the latest and hottest hits from a range of different genres



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